From Inc. This Morning:
Mark Cuban knows you might be struggling right now. But he also believes those who make it through this coronavirus crisis will emerge stronger than ever before.
"We will get to the other side of this, but it won't be business as usual," Cuban said during a wide-ranging "Ask Me Anything" discussion on Wednesday withInc. editor-at-large Tom Foster. "There will be an America 2.0 and that's the greatest opportunity ever for entrepreneurs."
During the conversation, the Shark Tank star and owner of the Dallas Mavericks NBA team unveiled a four-point crisis survival guide. A key part of that guide is investing in the downturn, if you can. For instance, spend more on marketing right now, not less, he advised.
Inc. staff writer Emily Canal wrote up his survival guide, so check it out to learn how Cuban says you can thrive on today’s uncertainty.
You can also watch the full video of the hour-long discussion. And if you don’t have an hour to spare, we’ve still got you covered: Inc. editors broke the conversation’s top highlights into a series of video clips, which we’ve compiled on a single page. Watch them to get Cuban’s advice on pivoting your business model, increasing productivity while working remotely, and more.