Better Business Bureau serving the Heart of Texas is excited to welcome Will Welch as the new regional director for the Bryan-College Station region. He will be responsible for media, speaking events, community engagement and business relations. With extensive experience in broadcast media and knowledge of local community affairs, Will is an invaluable addition to the Better Business Bureau family.

Originally from College Station, Will began his radio broadcast career in Little Rock, Arkansas before returning to Texas in 1998. After living in Austin for a few years, he returned to College Station in 2001 as the operations manager for Clear Channel radio stations. Before joining Better Business Bureau, Will served on the Board of Directors for the Brazos Valley Food Bank for nine years, including a term as president.

Will spent several years as the marketing director for a Harley-Davidson dealership and as communications manager for the Texas A&M Engineering Extension Service. His professional work experience in multiple industries allows him to contribute a unique perspective and strengthens BBB’s mission to be the leader in advancing marketplace trust.

Outside of his professional accomplishments, Will is an outdoor enthusiast including hunting, fishing and canoeing. In his spare time, he enjoys perfecting his cooking skills, especially smoked meats and boiled crawfish, and spending time with his wife and two daughters.

For media inquiries, speaking engagements or questions about Better Business Bureau, contact Will at wwelch@bryan.bbb.org.

ABOUT BBB: The Better Business Bureau has empowered people to find businesses, brands and charities they can trust for over 110 years. In 2021, people turned to BBB more than 200 million times for BBB Business Profiles on 6.3 million businesses and Charity Reports on 25,000 charities, free at BBB.org. Local, independent BBBs can be found across the United States, Canada, and Mexico, including BBB serving the Heart of Texas, which was founded in 1950 and serves 105 counties across Texas.